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The Importance of Selecting the Correct Study Design

Study designs in scientific research refer to the strategies and methodologies used to collect, analyze, and interpret data. They are essential for ensuring that the research question is answered accurately and reliably.

In the field of implementation science, selecting the appropriate study design is crucial for effectively evaluating and understanding how interventions are adopted, adapted, delivered, and sustained in real-world settings.

Study designs commonly used in implementation science include randomized controlled trials, cluster randomized controlled trials, stepped-wedge design, effectiveness-implementation hybrid designs, quasi-experimental designs, and mixed-methods designs.

Choosing the right study design is essential for several reasons. The right study design ensures that the study accurately measures the intended outcomes and minimizes bias, aligns the research approach with the specific research question and context, considers practical and ethical constraints, and enhances the applicability of findings to broader populations or settings.

To learn more about each type of design, visit our page on Study Designs in Implementation Science.

Below, you can explore our archive by study design to see examples of each in implementation science, across a range of journals. Open access articles are marked with the ✪ symbol.

A randomized controlled trial (RCT) is a type of scientific experiment that aims to reduce bias when testing the effectiveness of new treatments or interventions. Participants are randomly assigned to either the treatment group or the control group. This randomization helps ensure that any differences observed between the groups are due to the treatment itself and not other factors.

In implementation science, RCTs are used to evaluate the effectiveness of strategies designed to promote the adoption and integration of evidence-based practices into real-world settings.

Browse the articles below to see how UW researchers are using RCTs in implementation science.

A pragmatic trial is a type of clinical trial designed to evaluate the effectiveness of interventions in real-world, routine practice settings. Unlike explanatory trials, which test whether an intervention works under ideal conditions, pragmatic trials aim to determine how well an intervention performs in everyday practice. Key features of pragmatic trials include:

  • Real-World Settings: Conducted in typical practice environments rather than controlled research settings.
  • Broad Eligibility Criteria: Includes a diverse population to reflect the variety of patients seen in routine practice.
  • Flexible Protocols: Allows for variations in how the intervention is implemented, mirroring real-world conditions.
  • Relevant Outcomes: Focuses on outcomes that are meaningful to patients, providers, and policymakers.

In implementation science, pragmatic trials are crucial for understanding how to effectively integrate evidence-based interventions into everyday practice. They help answer questions such as: Can the intervention be implemented in real-world settings? Do patients and providers find the intervention acceptable? Does the intervention improve outcomes in routine practice? Can the intervention be maintained over time in real-world settings?

Browse the articles below to see how UW researchers are using pragmatic trials in implementation science.

A stepped wedge design is a type of cluster randomized trial used in implementation science to evaluate implementation strategies. In this design, all clusters (e.g., hospitals, schools, or communities) eventually receive the implementation strategy, but the timing of when each cluster starts is randomized and staggered over different time periods. The sequential rollout of this design is one key features, as it allows for a comparison between those that have and have not yet received the implementation strategy. Additional key features include randomization (the order in which clusters receive the intervention is randomized to reduce bias) and data collection at multiple time points before and after the strategy is introduced to each cluster.

Stepped wedge designs are particularly useful in implementation science for several reasons, including that it ensures all participants eventually receive the potentially beneficial strategy, that it allows for the evaluation of interventions in real-world settings over time, and helps to account for changes over time that might affect the outcomes independently of the implementation strategy.

Browse the articles below to see how UW researchers are using stepped wedge design in implementation science.

A hybrid study design in implementation science is a research approach that simultaneously evaluates the effectiveness of an intervention and the implementation strategies used to deliver it. This dual focus allows researchers to gather comprehensive data on both the clinical outcomes and the processes involved in implementing the intervention. There are three types of hybrid designs used in implementation science:

  • Type 1: Primarily tests the clinical effectiveness of an intervention while also gathering information on implementation processes and outcomes.
  • Type 2: Equally focuses on both the clinical effectiveness and the implementation strategies, assessing their impact simultaneously.
  • Type 3: Primarily tests the implementation strategies while also gathering information on the clinical outcomes.

Hybrid designs are particularly useful in implementation science because they help bridge the gap between research and practice. By evaluating both the intervention and the implementation strategies, researchers can identify the most effective ways to integrate evidence-based practices into routine use, ultimately improving outcomes in various settings.

Browse the articles below to see how UW researchers are using hybrid designs in implementation science.

A mixed methods design combines both quantitative and qualitative research approaches to provide a comprehensive understanding of research questions. This design leverages the strengths of both methods to offer a more complete picture than either approach could achieve alone. Key features include integration of data, use of complementary qualitative and quantitative insights, and the flexibility to allow for either sequential or concurrent data collection. The three basic mixed methods study designs are convergent study design, explanatory sequential study design, and exploratory sequential study design.

In implementation science, mixed methods designs are particularly valuable for understanding the complexities of implementing evidence-based practices. They help researchers evaluate strategy effectiveness, explore contextual factors, identify barriers and facilitators, develop and refine implementation strategies, and the use qualitative insights to refine interventions based on real-world feedback.

Browse the articles below to see how UW researchers are using mixed methods in implementation science.

Qualitative research in implementation science involves collecting and analyzing non-numerical data to understand the complexities of implementing evidence-based practices. This approach provides rich, detailed insights into the processes, contexts, and experiences that influence implementation. The exploratory nature of this approach helps expand knowledge of new areas where little is known or where quantitative methods might not capture the full picture. Qualitative research also provides in-depth understanding of the context in which implementation occurs, including cultural, organizational, and individual factors. Methods used include:

  • Interviews: In-depth conversations with stakeholders to gather detailed perspectives.
  • Focus Groups: Group discussions to explore collective views and experiences.
  • Observations: Watching and recording behaviors and interactions in real-world settings.
  • Document Analysis: Reviewing existing documents and records to understand historical and contextual factors.

Qualitative research is crucial in implementation science for several reasons, including identifying barriers and facilitators to implementation success, understanding stakeholder perspectives, developing and refining strategies, and evaluating implementation processes in a particular setting.

Browse the articles below to see how UW researchers are using qualitative research in implementation science.

A Sequential Multiple Assignment Randomized Trial (SMART) is a type of adaptive clinical trial design used to develop and evaluate adaptive interventions. In a SMART, participants undergo multiple stages of randomization based on their responses to previous interventions. This allows researchers to systematically test and refine intervention strategies. Key elements of SMARTs include:

  • Multiple Randomizations: Participants are randomized at multiple points during the trial, allowing for adjustments based on their responses to earlier interventions.
  • Adaptive Interventions: The trial design supports the development of adaptive interventions, where the type, dose, or delivery of the intervention can be modified based on participant needs.
  • Dynamic Approach: This design is flexible and can adapt to the evolving needs of participants, making it suitable for complex and individualized treatment strategies.

In implementation science, SMART designs are particularly valuable for developing and optimizing implementation strategies. They help researchers determine the most effective sequence and combination of implementation strategies, adapt interventions to better meet the needs of different populations or settings, and assess the impact of different implementation strategies on both process and outcome measures.

Browse the articles below to see how UW researchers are using SMARTs in implementation science.

Pilot studies in implementation science are small-scale preliminary studies conducted before a full-scale research project. They are designed to test the feasibility, time, cost, risk, and adverse events involved in a research study. Pilot studies help researchers refine their study design and methods, ensuring that the larger study will be feasible and effective. Pilot studies assess whether the planned procedures and methods can be successfully implemented and provide initial data to help estimate the necessary sample size and refine data collection methods. Further, pilots help researchers identify potential problems and areas for improvement in the study design as well as provide an opportunity to train research staff and test the study protocols.

In implementation science, pilot studies are crucial for testing strategies for implementing an intervention to ensure they are practical and effective before applying at larger scale. They can help determine whether the intervention and its implementation are acceptable to stakeholders, including participants and providers, plus allow time to make necessary adjustments to the implementation strategy based on feedback and initial findings.

Browse the articles below to see how UW researchers are using pilots in implementation science.

A case study is an in-depth examination of a single instance or event, such as an organization, program, or process, within its real-life context. This research method is particularly useful for exploring complex issues where multiple variables and contextual factors are at play. Case studies provide a detailed understanding of the context in which the subject operates, utilize various data sources to gather comprehensive information, often explore new or poorly understood phenomena, and can offer deeper insights into the subject than previously documented by capturing nuances and complexities.

In implementation science, case studies help researchers understand the specific context in which an intervention is implemented, including cultural, organizational, and environmental factors. They can also reveal the barriers and facilitators to successful implementation, providing insights into what works, what doesn’t, and why. The detailed insights gained from case studies can inform the development and refinement of interventions to better fit the target context.

Browse the articles below to see how UW researchers are using case studies in implementation science.

Concept mapping is a visual representation technique used to organize and structure knowledge. It involves creating diagrams that show relationships between concepts, typically using nodes (representing concepts) and links (representing relationships). This method helps in understanding and communicating complex information by visually displaying how different ideas are connected. This design often organizes concepts in a hierarchical manner, with broader concepts at the top and more specific ones below, and involves iterative refinement, where the map is continuously updated as new information is gathered.

In implementation science, concept mapping helps researchers and practitioners identify and understand the relationships between different implementation strategies and outcomes. Additionally, this design facilitates collaboration and communication among stakeholders by providing a clear visual representation of complex ideas, assists in planning implementation strategies and evaluating their feasibility and importance, and can be used to generate hypotheses about how different factors influence implementation processes and outcomes.

Browse the articles below to see how UW researchers are using concept mapping in implementation science.

Time and motion studies are business efficiency techniques that combine two methodologies: time study and motion study. Time study, developed by Frederick Winslow Taylor, involves measuring the time taken to complete specific tasks to establish standard times and improve productivity. Motion study, introduced by Frank and Lillian Gilbreth, focuses on analyzing the movements involved in performing tasks to eliminate unnecessary motions and enhance efficiency.

In implementation science, time and motion studies are used to optimize the adoption and integration of evidence-based practices into routine healthcare and public health settings. By meticulously analyzing the time and motions involved in various tasks, researchers can identify inefficiencies and develop strategies to streamline processes. This helps in improving the overall effectiveness and efficiency of interventions, ensuring that they are implemented in the most efficient manner possible.

Browse the articles below to see how UW researchers are using time and motion studies in implementation science.

Social network analysis (SNA) is a research method used to investigate social structures through the use of networks and graph theory. It characterizes networked structures in terms of nodes (individual actors, people, or things within the network) and the ties or edges (relationships or interactions) that connect them. SNA helps visualize and analyze the patterns of relationships and interactions within a network, providing insights into how entities are connected and how information flows among them.

In implementation science, SNA is used to understand, monitor, influence, and evaluate the implementation process of programs, policies, practices, or principles. Some of the ways SNA is used include: identifying influential individuals or groups within a network who can facilitate or hinder the implementation process, visualizing how information flows within a network to highlight communication bottlenecks and areas where information dissemination can be improved, assessing the level of collaboration between different entities, and allowing researchers to track changes in the network structure over time to provide insights into how relationships evolve and how these changes impact implementation.

Browse the articles below to see how UW researchers are using social network analysis in implementation science.

A review in scientific peer-reviewed literature is a comprehensive, focused analysis of existing research on a specific topic. Written by subject matter experts, review articles synthesize available evidence, explain the current state of knowledge, and identify gaps for potential future research. These articles typically include detailed tables summarizing relevant scientific literature. Successful review articles maintain objectivity, avoid tedious data presentation, provide critical analysis, and allocate sufficient time for the overall process.

Browse the articles below to see how UW researchers are using reviews in implementation science.

Participatory Action Research (PAR) is an approach to research that emphasizes collaboration and action. It involves researchers and participants working together to understand a problem and develop solutions. PAR is characterized by its focus on social change, promoting democracy, and challenging inequality. It is context-specific, often targeting the needs of a particular group, and follows an iterative cycle of research, action, and reflection.

In implementation science, PAR is used to bridge the gap between research and practice by involving stakeholders in the research process. This can include working together to identify issues and develop practical solutions and ensuring that interventions are relevant and effective. By involving participants in the research process, PAR empowers them to take ownership of the interventions, increasing the likelihood of successful implementation. Additionally, PAR consists of continuous feedback and improvement which allows for the adaptation of interventions to fit the specific context and needs of the community, making them more sustainable and impactful because they are based on real-world experiences and outcomes.

Browse the articles below to see how UW researchers are using participatory action research in implementation science.

Quasi-experimental design is a research method that aims to establish a cause-and-effect relationship between an independent and dependent variable without the use of random assignment. Unlike true experimental designs, quasi-experiments do not randomly assign participants to treatment or control groups. Instead, they rely on pre-existing groups or non-random criteria for group assignment.

In implementation science, quasi-experimental designs are valuable for evaluating the effectiveness of interventions in real-world settings where randomization is not feasible or ethical.

Browse the articles below to see how UW researchers are using quasi-experimental design in implementation science.

Interrupted time series (ITS) design is a quasi-experimental study design used to evaluate the impact of an intervention by analyzing data collected at multiple time points before and after the intervention. The “interruption” refers to the point at which the intervention is implemented. By comparing the trends before and after this point, researchers can assess the intervention’s effects on the outcome of interest.

In implementation science, ITS design is particularly useful for evaluating the effectiveness of interventions in real-world settings. Ways ITS can be applied include: evaluating the impact of new policies or regulations by comparing outcomes before and after the policy implementation, assessing the effectiveness of healthcare interventions by analyzing changes in health outcomes over time, by tracking the success of quality improvement initiatives and allowing for adjustments based on observed trends, and by analyzing data over an extended period to determine whether the effects are sustained over time or if they diminish.

Browse the articles below to see how UW researchers are using interrupted time series in implementation science.

Regression Discontinuity Design (RDD) is a quasi-experimental research method used to estimate the causal effect of an intervention by assigning a cutoff or threshold above or below which the intervention is assigned. This design compares observations lying closely on either side of the threshold to estimate the average treatment effect. The key idea is that individuals just above and below the cutoff are similar in all respects except for the treatment assignment, allowing for a more accurate estimation of the intervention’s impact.

In implementation science, RDD is particularly useful for evaluating the effectiveness of interventions in real-world settings where randomization is not feasible. RDD can be used to assess the impact of new policies or regulations by comparing outcomes for individuals just above and below the policy implementation threshold, to evaluate the effectiveness of healthcare interventions by analyzing outcomes for patients just above and below a certain eligibility criterion, or to assess the impact of resource allocation decisions by comparing outcomes for entities just above and below the allocation threshold.

Browse the articles below to see how UW researchers are using regression discontinuity design in implementation science.

MOST (Multiphase Optimization Strategy) is used to develop, optimize, and evaluate behavioral interventions. It involves a systematic approach to identify the most effective components of an intervention and determine the best way to combine them. MOST is designed to improve the efficiency and effectiveness of interventions by using a series of three phases: preparation, optimization, and evaluation.

  • Preparation Phase: This phase involves defining the intervention components, developing a conceptual model, and planning the optimization process.
  • Optimization Phase: In this phase, various experimental designs (e.g., factorial experiments) are used to test different combinations of intervention components to identify the most effective and efficient configuration.
  • Evaluation Phase: The optimized intervention is rigorously tested, often using a randomized controlled trial (RCT), to assess its effectiveness in achieving the desired outcomes.

In implementation science, MOST is used to enhance the development and implementation of interventions by systematically identifying the most effective components and configurations, allowing researchers to focus on the elements that have the greatest impact. By testing different combinations of components, MOST ensures that interventions are both effective and resource-efficient, which is crucial for real-world implementation. MOST also allows for continuous refinement and improvement of interventions based on empirical evidence, leading to more robust and scalable solutions. The systematic approach of MOST encourages the involvement of stakeholders in the optimization process, ensuring that interventions are relevant and acceptable to the target population.

Browse the articles below to see how UW researchers are using MOSTs in implementation science.